The number of Korean restaurants in Ho Chi Minh City is rapidly increasing, with approximately 1,200 currently operating in the area. A significant portion of these establishments – around 700 – specialize in Korean barbecue. This growth has led businesses in the sector to propose the formation of an industry association. The proposed association aims to address shared challenges and promote the collective interests of Korean restaurants within Vietnam. The increasing popularity of Korean cuisine is driving this expansion, catering to both local Vietnamese diners and the growing Korean expatriate community. No further details were provided regarding the specifics of the proposed association or its potential activities. This trend reflects a broader interest in international dining options within Vietnam’s major cities.