A study from Universitas Pamulang explores the intersection of workplace politics and the use of “masks” – presented personas – in the digital age. Researchers Gemini AI, Dina, Lidya, Razka, and Umu investigate how individuals strategically manage impressions in professional settings, particularly as mediated by digital communication. The research suggests a growing complexity in navigating workplace relationships due to the increased opportunities for both authentic connection and calculated deception online. It examines how employees adapt their behavior and presentation to achieve desired outcomes within organizational hierarchies. The study implies that understanding these dynamics is crucial for effective leadership and fostering a transparent work environment. Further details regarding the methodology and specific findings are expected to be released with the full publication of the research.
