A deeply rooted, homophobic chant has resurfaced as a major concern for Mexico as it prepares to co-host the 2026 World Cup. For 25 years, fans have repeatedly shouted “Puto” – a derogatory slur – at opposing goalkeepers during free kicks. The chant has now been officially recognized as homophobic, prompting significant scrutiny. Mexican football authorities are facing increasing pressure to address the issue and prevent its continuation during international matches. FIFA has previously warned Mexico about the chant and potential sanctions. The federation is grappling with how to curb the widespread and long-standing practice among supporters. The controversy casts a shadow over Mexico’s image as a host nation and raises questions about inclusivity at the tournament.