Estonia’s Education and Youth Board (Harno) is initiating a new program to connect with young people facing difficulties through digital platforms. Recognizing a need to reach this demographic where they are, Harno will utilize social media like TikTok, gaming environments such as Roblox, and online forums. The initiative aims to provide support and resources to vulnerable youth who may not readily access traditional services. Nearly €1 million has been allocated to fund this online youth work, signaling a significant investment in preventative measures. The agency hopes these platforms will foster engagement and offer a safe space for young people to seek help. This approach represents a shift towards meeting youth where they are in the digital landscape, acknowledging the increasing importance of online spaces in their lives. The program’s success will be measured by its ability to connect with and support those most in need.