The 2026 World Cup, co-hosted by the United States, is prompting a significant shift in the sport of soccer as FIFA increasingly adopts elements of the American sporting model. This includes embracing strategies focused on maximizing revenue and entertainment value, similar to those used in major US leagues like the NFL and NBA. While this approach may broaden the World Cup’s appeal and financial success, it’s also generating concern among traditional soccer fans. Critics fear the changes prioritize commercial interests over the historical and cultural integrity of the game. The move signifies a potential battle for the soul of soccer, balancing global expansion with its core values. The impact of this “U.S. makeover” remains to be seen, but it’s clear the World Cup is entering a new era.