A journalist from Le Figaro infiltrated Wake Up, a multi-level marketing company, posing as a salesperson for nearly two months. The investigation revealed a pattern of false promises and pseudoscientific claims used to sell dietary supplements. Specifically, the company promoted unsubstantiated claims about curing cancer, including a case of a supposedly vanished cancerous nodule attributed to their products. Wake Up employs an anti-establishment rhetoric to attract customers and recruits. The company relies on a network marketing model, where individuals are incentivized to recruit others and sell products. The journalist’s experience highlights the potential for exploitation within these types of businesses and the dangers of relying on unverified health claims. The full investigation is being published in two parts.