A Växjö-based company, VXO Design, has been selected to handle the graphic design for a new Asian version of the Eurovision Song Contest. This marks a significant expansion of the popular singing competition into the Asian market. Lotta Beving, the founder of VXO Design, expressed excitement and pride in receiving this prestigious assignment. The company will be responsible for the visual identity of the new contest, bringing its design expertise to an international stage. Details regarding the launch date and participating countries are yet to be announced. This represents a major opportunity for VXO Design and a promising development for Eurovision's global reach. The project is expected to generate considerable interest within the entertainment and design industries.