Wholesale market professionals in Morocco report a recent increase in prices for seasonal fruits. The price hikes are attributed to a combination of factors: heightened direct demand from farms and the nearing end of the season for certain varieties. Specifically, the prices of peaches, nectarines, and apricots have risen to between 12 and 13 dirhams in wholesale markets. This increase signals a shift in market dynamics as summer begins and supply of these fruits potentially diminishes. The report originates from Hespress, a Moroccan online newspaper, indicating a localized economic trend affecting fruit vendors and consumers. No specific quantities or percentage increases were provided in the original report.