Boeun County in North Chungcheong Province, South Korea, is alerting farmers to the risk of “sunburn” damage to fruit crops due to the prolonged heatwave. The Boeun County Agricultural Technology Center issued a statement on July 4th emphasizing the need for careful orchard management. Prolonged high temperatures and strong sunlight can cause significant damage to fruit, impacting quality and yield. Farmers are advised to implement preventative measures, including covering crops with shade nets or applying protective coatings. These actions aim to mitigate the effects of intense solar radiation and maintain fruit quality. The center is providing guidance to local growers on effective strategies to minimize losses during this extended period of extreme heat.