Yeoju Vice Mayor Kim Gwang-deok has attracted attention by transforming into a trot singer. This unusual move is part of a campaign to promote the city’s welfare programs specifically designed for elderly residents. Kim embraced the popular Korean genre, trot, to connect with the older demographic and raise awareness about available support. The initiative aims to inform seniors about benefits and services they may be eligible for. Officials believe the approachable and entertaining format will be more effective than traditional promotional methods. Kim’s unexpected musical endeavor has generated considerable buzz and positive feedback from the community. The vice mayor hopes this creative approach will encourage greater participation in Yeoju's welfare programs.