MTV Finland announced the departure of its Commercial Director, Sauli Asikainen, effective in early autumn. Asikainen, also a member of the company’s management team, oversaw the broadcaster’s advertising business. The move coincides with a significant restructuring of MTV’s commercial organization. The company is consolidating its advertising and consumer businesses, alongside operator and partner sales, into a single commercial unit. A new Commercial Director will take over in the autumn, leading the newly formed division. This reorganization aims to streamline operations and enhance commercial strategy. Further details regarding the new director and the specifics of the restructured unit were not immediately disclosed.