A recent article in Hespress explores the complex relationship Moroccans have with their own traditions. The author observes a tendency to view traditional practices as restrictive when approached through a modern, conscious lens, sometimes leading to internal conflict. However, this critical perspective often shifts when Moroccan culture is compared to that of others. The piece illustrates this point with an anecdote about a Spanish friend’s surprise at the generosity prevalent in Moroccan society. The article suggests that contrasting Moroccan customs with external cultures can lead to a renewed appreciation for them. It highlights a dynamic interplay between embracing modernity and valuing deeply rooted cultural norms within the Moroccan context. Ultimately, the author reflects on the nuances of cultural identity and the impact of comparative perspectives.