Presidential candidate Karina Milei is reportedly working to expand her online support network, aiming to recruit prominent figures to strengthen her presence on social media platforms where her current team, “Las Fuerzas del Cielo” (The Sky Forces), lacks dominance. This initiative comes amidst internal tensions with Santiago Caputo, a key member of her campaign staff. The effort focuses on restructuring the campaign’s social media strategy and broadening its reach. Filmmaker Santiago Oría and Congresswoman Lilia Lemoine are collaborating on the project, assisting in identifying and onboarding new digital influencers. The move suggests a recognition of the crucial role online campaigning plays in the current political landscape. Milei’s team hopes to leverage new voices to counter opposition narratives and mobilize voters. The expansion is intended to complement, not replace, existing digital efforts.
