A Korean beauty cream, Medicube Collagen Jelly Cream, has experienced a surge in popularity after being reportedly used by Meghan Markle. The product, known for achieving a “glass skin” effect – a highly hydrated and luminous complexion – has gone viral on TikTok. Marketed as a K-beauty item, the cream promises hydration, firmness, and radiance. Its appeal is further enhanced by its relatively affordable price point. The increased attention following Markle’s endorsement has significantly boosted sales. The “glass skin” trend focuses on achieving a smooth, translucent appearance through intensive skincare routines, and this cream is now positioned as a key component. The product’s success highlights the growing influence of social media and celebrity endorsements in the beauty industry.