The second episode of the cooking reality show *Masterchef Celebrity* on Telefe in Argentina attracted an audience exceeding one million viewers, as measured by Ibope. This figure indicates continued strong public interest in the program following its debut. The rating signifies a significant reach for Telefe, a prominent television network in Argentina. The data was collected and analyzed by Ibope, a key source for television audience measurement in the region. This success positions *Masterchef Celebrity* as a popular entertainment option for Argentinian audiences. The show’s format and celebrity participants appear to be resonating well with viewers across Argentina. Further ratings will indicate if this trend continues.