Malaysian Prime Minister Anwar Ibrahim has unveiled PMX.AI, an artificial intelligence (AI) replica of himself. This digital counterpart is designed to look and sound exactly like the Prime Minister, offering a novel method of interaction for citizens. The launch is part of a broader strategy to enhance Anwar Ibrahim's public image and engagement. This innovative approach leverages AI technology to connect with the Malaysian population in a more accessible way. PMX.AI aims to broaden the Prime Minister’s reach and potentially address public concerns directly through an AI interface. The initiative represents a forward-thinking use of technology within Malaysian politics, potentially setting a precedent for future government communication. It is one of five strategies implemented to increase the Prime Minister’s popularity.