Convenience store chain GS25 has announced a collaboration with K-pop group KiKi to launch two new ice cream products. The new items are strawberry and mango flavored gelato bars. The partnership aims to leverage the popularity of the K-pop group to attract customers and boost sales of the frozen treats. The products were released on February 17th, according to a statement from GS25. This collaboration represents a growing trend of partnerships between Korean convenience stores and entertainment figures. Further details regarding the extent of the collaboration and marketing plans were not immediately available.
