The Indonesian Chamber of Commerce and Industry (Kadin) is intensifying efforts to help micro, small, and medium enterprises (MSMEs) scale up their businesses. This initiative focuses on strengthening the digital ecosystem to support MSME growth. Kadin believes a robust digital infrastructure is crucial for enabling MSMEs to compete more effectively. The program aims to provide MSMEs with the tools and resources needed to adopt digital technologies. Further details regarding specific implementation strategies were not immediately available, but the move signals a commitment to modernizing Indonesia’s MSME sector. This push is expected to improve MSME efficiency, market access, and overall competitiveness within the national economy.