The Indonesian government is encouraging regional administrations to capitalize on the FIFA World Cup by hosting public viewing events. Deputy Home Affairs Minister Bima Arya Sugiarto has issued a circular promoting these events as a means to stimulate local economies. The initiative aims to drive spending in areas surrounding viewing locations, benefiting local businesses. Authorities are instructed to ensure events are well-organized and comply with health protocols. The government anticipates increased activity in sectors like food and beverage, transportation, and accommodation. This strategy seeks to leverage national enthusiasm for the World Cup to provide an economic benefit across the country, particularly for small and medium-sized enterprises. The circular provides guidance for safe and effective event management.