FIFA posted an image of Lionel Messi accompanied by lyrics from a song by Hasan Raja, a renowned Bengali folk artist. The post appeared on FIFA’s official social media channels, surprising and delighting many Bengali-speaking football fans. Hasan Raja was known for his philosophical and spiritual songs, popular in the Sylhet region of Bangladesh and India. The specific song used in the post is not immediately clear, but it reflects FIFA’s attempt to connect with a broader global audience through cultural references. This move has been widely appreciated as a gesture of inclusivity and recognition of Bengali culture. The post quickly gained traction, sparking conversations about the unexpected intersection of football and Bengali folk music. It highlights FIFA’s increasing engagement with diverse musical traditions worldwide.