Grupo Salinas, a Mexican business conglomerate, has expanded its presence in Guatemala with the opening of its 125th Elektra store. The new retail outlet, accompanied by a Banco Azteca branch, is located in Plaza Minuto, Guatemala City. This expansion aims to provide greater access to Elektra’s products and Banco Azteca’s financial services for Guatemalan families. Both Elektra and Banco Azteca operate as business units within Grupo Salinas. The new location on Calzada La Paz is intended to serve customers in the capital city and surrounding areas. This opening signifies continued investment by Grupo Salinas in the Guatemalan market. The combined store and bank aims to offer a convenient shopping and banking experience.