Citroen is leveraging the Gaikindo Indonesia International Auto Show (GIIAS) 2026 to unveil a personalization concept for its electric vehicle, the e-C3. This display emphasizes Citroen’s dedication to the Indonesian automotive market. The concept features a retro-inspired aesthetic, appealing to a potentially broad consumer base. The automaker aims to highlight the e-C3’s adaptability to individual tastes through various customization options. This unveiling signifies a strategic move to strengthen Citroen's position in Indonesia’s growing EV sector. Further details regarding specific personalization features were not immediately available. The presentation aims to generate buzz and gauge consumer interest in customized electric mobility solutions.