Budweiser has unveiled six uniquely designed cans commemorating the upcoming 2026 FIFA World Cup. This launch extends Budweiser’s long-standing association with the tournament, spanning over four decades. The limited-edition cans celebrate global football heritage and offer consumers a chance to win 24K gold. The promotion aims to capitalize on the excitement surrounding the 2026 World Cup, which will be jointly hosted by the United States, Canada, and Mexico. Details regarding the mechanics of the gold prize competition have not been disclosed. This initiative represents Budweiser’s continued investment in football sponsorships and marketing campaigns.