The Bogotá mayoral election is focusing on securing the middle-class vote, considered crucial for any candidate hoping to advance to a second round. Left-wing candidates are attempting to broaden their appeal, but former judge Viviane Morales, running under the banner of “De La Espriella,” has successfully positioned herself as the champion of public safety—a key concern for many voters. This strategy aims to capture a significant portion of the middle-class electorate. The competition between Cepeda and Abelardo centers on winning over this demographic. Securing this vote is seen as essential for either candidate to have a viable chance in a potential runoff election. The outcome will likely hinge on which candidate can most effectively address the concerns of Bogotá’s middle class.