Clemens Pig has been appointed as the new Director-General of Austria’s public broadcaster, ORF. The appointment comes as the organization faces its most significant crisis in its history, prompting calls for substantial reform. Pig, previously known for his media observation work, will be tasked with developing both a strategic vision and concrete actions to address the challenges. The specifics of the crisis facing ORF have not been detailed in this announcement, but it is understood to be multifaceted. Pig’s appointment signals a potential shift in direction for the broadcaster. He will be expected to deliver a plan to stabilize and modernize ORF in the coming months. The move is being closely watched by Austrian media and political observers.