Australia is advancing regulations targeting social media algorithms, building upon its existing world-first ban on social media for children. These new rules aim to give Australian users greater control over the content they see and how it is presented to them. The Australian government asserts the need for increased transparency regarding how platforms like Facebook, Instagram, and TikTok curate content through algorithmic processes. Officials state that this intervention is necessary to address concerns surrounding the potential for manipulation and harmful content exposure. The proposed legislation will require social media companies to provide users with options to opt-out of algorithmically driven feeds and instead choose a chronological or other non-algorithmic display. This initiative reflects a growing global debate about the power and responsibility of social media platforms in shaping public opinion and individual experiences. It positions Australia at the forefront of efforts to regulate the digital landscape.