Singapore-based fintech company Aleta has announced a new collaboration with Sanrio. The partnership will result in the release of collectible Visa debit cards featuring iconic characters. Specifically, the cards will showcase Hello Kitty, Cinnamoroll, and Kuromi. The first batch of these themed cards is scheduled for launch on June 22. This initiative combines financial services with popular culture to attract collectors. The cards aim to blend utility with the appeal of Sanrio's global brand. Aleta is leveraging these character designs to enhance its product offering in the fintech space.