A price war has erupted in the artificial intelligence sector, targeting students facing new academic pressures. Google is responding to the popularity of ChatGPT with a significant offer: one year of free access to its Gemini AI model. This move directly challenges ChatGPT, which recently launched a more affordable subscription tier aimed at students. The timing coincides with the start of the new semester, when students are grappling with increasing workloads and thesis requirements. Google's fully free offering aims to capture student loyalty by providing a powerful AI tool at no cost. This competitive dynamic suggests increasing accessibility of AI for education, but also raises questions about long-term pricing strategies. The battle for student users is intensifying, with both companies vying to become the go-to AI assistant for academic tasks.