Souvenir vendors at Helsinki’s Market Square are now offering merchandise created using artificial intelligence. These items, typically inexpensive images of Helsinki, demonstrate a shift in how souvenirs are produced and sold. The availability of AI-generated souvenirs highlights the increasing integration of new technologies into the tourism sector. The practice raises questions about authenticity and the value placed on traditionally crafted goods. While the cost remains low, the source of the imagery is now digitally produced rather than originating from a photographer or artist. This development reflects a broader trend of AI impacting creative industries and consumer goods. The situation prompts consideration of the future of souvenir production and its implications for local artisans.