University of Papua New Guinea Vice-Chancellor Professor Ian Findlay has emphasized the significant impact of blood donation, stating a small time commitment can be life-saving for recipients. His message underscores the critical role of readily available blood supplies for those in need. The Professor’s statement promotes a culture of giving within the community and highlighting the altruistic nature of blood donation. However, access to the full article requires a paid subscription with various options available, including web-only and web-plus-eBook packages with durations ranging from one day to one year. The statement originally appeared in the Post Courier. This call to action seeks to increase awareness and participation in blood donation initiatives across Papua New Guinea.