A prominent social media figure and activist has announced their candidacy for the upcoming Knesset elections, leading a new party called “Bitach, Bitachon Chabrati” (Security, Social Security). The campaign will center around addressing Israel’s growing addiction crisis and national trauma. The announcement comes just ten days before candidate lists are finalized. The new party aims to prioritize mental health and provide comprehensive support for individuals struggling with addiction. This move signals a potential shift in Israeli politics, bringing social issues traditionally discussed online to the forefront of the national conversation. The candidate hopes to leverage their online following to garner support and resonate with voters concerned about these often-overlooked issues. It remains to be seen if this newcomer can translate online popularity into parliamentary representation.