Private higher education institutions are intensifying their advertising efforts to attract new students, employing tactics like large-scale posters and sponsored content promising recognized degrees and international partnerships. However, authorities warn that this surge in promotion may conceal misleading advertisements and unaccredited programs. Students and their families are urged to exercise caution during this enrollment period. Concerns center around establishments lacking proper accreditation or employing deceptive practices. The increase in advertising coincides with the peak period for student orientation and registration. Prospective students should thoroughly verify the legitimacy of institutions and the recognition of their qualifications before enrolling. This advisory aims to protect students from potential scams and ensure they receive a valid education.