The North Sulawesi Tourism Department is partnering with the Indonesian Hotel and Restaurant Association (PHRI) and local hotels to increase tourist visits. This collaboration aims to offer discounted hotel room rates as a key incentive. The initiative seeks to stimulate tourism in the province through more affordable accommodation options. Details of the specific discounts and participating hotels are yet to be fully announced. Officials hope this strategy will attract both domestic and international travelers. The move reflects a proactive approach to recovering and growing the tourism sector post-pandemic. Further details regarding the program’s implementation will be released soon.