Zespri, the global kiwifruit marketer, has increased its revenue projections due to robust demand, especially from European and North American markets. The company released its updated Orchard Gate Return (OGR) forecast this week, signaling positive financial expectations. This upward revision reflects strong sales performance and favorable market conditions. While specific figures weren’t detailed in the initial announcement, the forecast indicates growers are expected to benefit from the increased demand. The company attributes the growth to consumer preference for kiwifruit and effective market strategies. This positive outlook suggests continued growth for Zespri in the coming season.