Kericho Governor Erick Mutai has initiated a crackdown on vendors selling raw, unlicensed milk and brokers operating outside the established county framework. The governor declared all purchase, collection, and distribution of raw milk outside the licensing system as illegal. This action aims to safeguard dairy farmers from potential exploitation by unregulated entities. Increased enforcement will target illegal milk aggregators throughout the county. The move prioritizes public health and fosters a more regulated dairy industry within Kericho. Authorities emphasize the importance of operating within the legal guidelines to ensure milk quality and fair practices for all stakeholders. The county government intends to protect its dairy farmers and consumers through this enhanced oversight.