The 37th edition of Colombiamoda launched with “Artisan Gang in the City,” a collection born from a collaboration between fashion house Vélez and global music star J Balvin. The collection serves as a reinterpretation of traditional Colombian garments, specifically the *carriel* (a traditional bag) and the *poncho*. This opening showcase highlights a fusion of urban style and artisan craftsmanship. Vélez and Balvin’s partnership aims to elevate and modernize Colombia’s rich textile heritage for a contemporary audience. The collection represents an investment in local artistry and a broader effort to position Colombian fashion on the international stage. This collaboration signifies a bold move to bridge the gap between high fashion and cultural roots. The launch signaled a vibrant start to Colombiamoda, setting a tone of innovation and pride in Colombian identity.