Instagram is expanding personalization options, granting users greater control over the content displayed in their main feeds. The update allows individuals to influence the algorithm by indicating preferences for specific topics or content types they wish to see more or less of. Previously, algorithmic control was limited; this change aims to provide a more tailored user experience. Users will be able to actively shape their feeds, rather than passively receiving algorithmically-selected posts. Instagram has been testing these features with a limited group and is now rolling them out to a wider audience. This move responds to user feedback regarding algorithmic transparency and customization. The company hopes this increased control will improve user satisfaction and engagement with the platform.