Indonesia’s Ministry of Higher Education is actively encouraging universities to increase their recruitment of international students. The initiative focuses on leveraging the “KNB” (Indonesia Endowment Fund for Education) program to attract global talent. Universities are being urged to develop competitive programs and improve international outreach efforts. The ministry aims to position Indonesian universities as premier destinations for higher education. This push aligns with Indonesia’s broader goals of becoming a regional hub for education and innovation. Officials believe increased international student populations will enrich the academic environment and contribute to Indonesia’s economic growth. The KNB program provides scholarships and funding to support international students and enhance university infrastructure.