The Interiors Group CEO Bryn Harrison believes successful business conferences prioritize delegate experience and networking above logistical complexities. Harrison emphasizes the importance of convenience, specifically citing direct flights as essential and a single-location venue for accommodation, dining, and events. This approach aims to minimize operational management and maximize time spent engaging with attendees. His strategy focuses on return on investment through enhanced connection and engagement, rather than strictly minimizing expenses. Harrison’s perspective highlights a shift towards valuing the quality of interactions at conferences. This suggests a belief that a smoother, more comfortable experience for delegates ultimately yields better business outcomes. The recent conference held in Fiji exemplified this philosophy.