A new pilot programme launched by FairPrice will provide protein drinks to 4,500 low-income youth in Singapore. The initiative will utilize 44 Cheers convenience store outlets islandwide to distribute the drinks. This programme aims to improve the nutritional intake of young people from disadvantaged backgrounds. FairPrice recognizes the importance of proper nutrition for healthy growth and development. The rollout is a practical step towards addressing nutritional gaps within the community. Details on eligibility and distribution methods are expected to be released shortly. This pilot program will be closely monitored to assess its impact and potential for expansion.