A new initiative is utilizing QR code technology to enhance the visitor experience at the Po Nagar Cham Towers in Vietnam. Scanning the codes allows tourists to access a 3D virtual tour of the site and explore a digitized collection of Cham cultural materials. This digital approach aims to provide a more immersive and informative understanding of the historical and cultural significance of the towers. The project represents a novel method for preserving and presenting Cham heritage. By leveraging technology, authorities hope to attract more visitors and foster greater appreciation for this important cultural landmark. The digitization effort makes the heritage more accessible to a wider audience, including those unable to physically visit the site. This initiative signals a growing trend of incorporating digital tools into cultural preservation and tourism.