Hassan II University in Casablanca has announced a new strategy to improve its standing in the Shanghai Ranking of World Universities (ARWU). The university currently ranks within the 901-1000 bracket globally, maintaining its position among the top 1000 universities worldwide. This initiative focuses on bolstering scientific research and increasing academic publications. The university aims to achieve a higher rank in the 2026 ARWU assessment. This “new approach” signals a commitment to elevating the university’s international academic profile. The effort reflects broader goals to enhance the quality and impact of research emanating from the institution, focusing on greater visibility. The university hopes to see positive results from this focused, long-term investment in research and publication.