A documentary focusing on Renzo Rosso, the founder of the Diesel fashion brand, premiered Thursday at the Venice Film Festival. The film, titled “Be Brave” and directed by Francesco Carrozzini, is notable for being among the first productions assisted by artificial intelligence to enter mainstream cinema. The documentary utilizes both genuine interviews and archival footage, pushing the boundaries of filmmaking technology. Notably, the filmmakers revealed that not a single shot featuring the protagonist, Renzo Rosso, was actually filmed – it was entirely generated by AI. This innovative approach raises questions about the role and potential of artificial intelligence within the film industry. The Venice Film Festival showing marks a significant test for how audiences will accept and perceive AI-driven filmmaking.